Answer

How can a retail store sell extended warranty plans in India?

Last reviewed 2026-08-17 • Assurify Technology Pvt. Ltd.

Register the store, install the counter app, and activate plans by QR code at the point of sale. On Assurify Merchant, activation takes about 30 seconds, commission is paid per plan directly to the store's bank account weekly, and there is no deposit and no inventory to carry.

Why attach protection at the counter?

Hardware margins on phones and appliances keep compressing. A protection plan attached to a device sale adds margin on a sale you already made, with no stock, no credit deposit and no fulfilment. Assurify reports 1,200+ active retail stores across India on the platform.

The setup, step by step

  1. Register the store on merchant.assurify.in. No security deposit is required.
  2. Install the counter app and create logins for each sales representative.
  3. Sell at the counter. Generate a policy activation QR code, the customer scans it, the device is verified, and cover activates digitally in about 30 seconds.
  4. Certificate dispatch is automatic. The policy PDF goes to the buyer over WhatsApp and email the moment payment completes.
  5. Get paid. Commission is tracked per plan and per employee, and paid to the store's bank account weekly - 100% paperless.

What a store actually earns

Commission is per plan and scales with the plan value. Examples from the Assurify Merchant dashboard: ₹899 on a flagship smartphone plan, ₹499 on a 1.5-ton air conditioner plan, and ₹249 on a mid-range phone plan. A store selling 138 plans in a month shows earnings of about ₹42,900 against ₹4,29,000 in plan sales value.

These are dashboard illustrations, not a rate card. Current commission slabs are published to partners on the merchant platform.

What the customer gets

The same plan terms as any Assurify plan: zero co-payment on active plans, brand-authorised genuine spares, and doorstep pickup and return in 200+ cities. Claims run through Assurify, not through your store, so a claim never becomes a counter argument.

Who is this for?

  • Mobile showrooms and multi-brand phone retailers
  • Electronics and home-appliance stores
  • Service centres adding a protection line
  • Distributors managing several counters under one dashboard

Selling online rather than over a counter? Use Assurify Ecom's checkout API instead.

Frequently asked questions

How do I sell extended warranty plans in my mobile shop?

Register the store on merchant.assurify.in, install the counter app, and activate plans by QR code at the point of sale. Activation takes about 30 seconds and needs no deposit or stock.

How much commission do retailers earn on protection plans?

Commission is paid per plan and scales with plan value. Assurify Merchant dashboard examples show Rs 899 on a flagship smartphone plan, Rs 499 on an air-conditioner plan and Rs 249 on a mid-range phone plan.

When is merchant commission paid out?

Weekly, directly to the store's registered bank account, tracked per plan and per employee in the merchant dashboard.

Does the store handle claims?

No. Assurify runs claims, logistics and the authorised repair network. The store's involvement ends at activation.

Is there a joining fee or deposit?

No. Assurify Merchant requires no security deposit and no complex setup - register the store and start activating plans.

Where to go next

For a physical shop that wants to sell and activate protection plans at the counter and earn a commission on each sale. Start at https://merchant.assurify.in/, or read the Assurify Merchant overview.

Comparing providers?

Protect your device with Assurify

Zero co-payment on active plans. Brand-authorised genuine spares. Doorstep pickup in 200+ cities.